We recently caught up with Charla Young, winner of the NATPE PitchCon Hollywood Player Pitch Contest last year, to see her progress after attending NATPE||Market & Conference 2014, part of the contest’s prize. Here’s her message:
Thank you Rod Perth, Dann Novak and the NATPE team for the opportunity to attend NATPE 2014.
Miami really was Magic City for me, as I met face-to-face with the movers, shakers, and motivators of the industry. For me it was paradise found, and provided me with the opportunity to pitch The Charla Young Show; Find Your Power not only to stations, but entire media groups.
Even though there were thousands in attendance for this conference, I honestly felt as if I were a VIP. The Navigator program, hosted by Jenean Atwood Baynes, was orchestrated with excellence. A first time NATPE attendee, I found the conference to be somewhat “intimidating” initially. But, the Navigator program was the equivalent of someone holding my hand and helping me through the process. That made the biggest difference in the world.
I learned some invaluable information about the industry and how to get my talk show to the next level. Often, I would find myself in venues with the exact people who could change my life. The programming executives would ask about the genre of my talk show. I was thrilled to tell them that my show is a trailblazing movement that doesn’t fit into one block. The show creates a space of its own as Empowerment TV that changes lives. That led to additional conversation and a very important meeting later this month. Attending the NATPE conference in Miami put me on the same level as those executives who could make life-changing decisions for me. Getting to converse with them outside of their typical element was a big step in the right direction.
Who would have thought that in two years I would go from a woman with a dream to help others to the host of a talk show now seen in 20 markets and growing. I must thank everyone at NATPE for believing in my vision and helping me move that vision forward.
Many, from entertainer Steve Allen to Ella Fitzgerald, belted out the song, “This Could Be the Start of Something Big.” Well, that is how I felt as my husband and business partner, James Lipsey and I, walked the floors at the conference in Miami. We felt that we were on the cusp of going from good to great.
It’s been nearly three weeks since my Miami trip, and I continue to reach out to those who have expressed interest in The Charla Young Show; Find Your Power. I believe this experience as was “PitchCon” will go down as defining moment in my life. More details after this month’s meeting. Thanks NATPE for helping me to Power Up in 2014.